Nine hours of advanced crisis communication and leadership training — live, virtual, and built for today's reality.

The world is shifting fast.

AI is reshaping how crises start, spread, and escalate. Trust between organizations and their audiences has fundamentally changed. And the pressure on communicators and leaders to get it right in real time has never been higher.

This August, Melissa Agnes is running a Summer Intensive: three live sessions, three hours each, over two weeks. The most current, advanced thinking on crisis communication and crisis leadership available today.

This program will teach you the mindset, skills, and capabilities that will enable you to own your narrative and deepen trust, connection, and brand equity when it matters most... and when it's most challenging to do so.

Enroll now and gain access to world-class strategies and tactics.

WHAT WE'RE COVERING

Session 1 — August 4 | Leadership Resonance, Power & Influence

Before you ever open your mouth in a high-stakes moment, you're already communicating. In this session, we work on amplifying your leadership resonance, the quality that creates deep psychological safety in the people around you and magnifies your power and presence as a communicator and leader from the very first moment. This is the work that changes how people receive you, trust you, and follow you when it matters most.

You'll walk away with:

• Access peak performance under pressure instead of defaulting to survival-mode reactivity: the difference between an amygdala-hijacked leader making fear-driven calls and one with a fully online prefrontal cortex making strategic, values-aligned ones.
• Regulate your own nervous system on command and use that as a leadership tool, not just a self-care practice, becoming the calm, coherent presence that co-regulates a dysregulated room (and building instant, unconscious trust in the meantime).

Session 2 — August 6 | Strategizing Your Comms for Maximum Impact and Influence (The Crisis Ready® Formula, Evolved)

Validate. Relate. Prove. The framework that's guided organizations through their hardest moments for nearly two decades, now enhanced for today's fractured trust environment and more skeptical audiences. Real examples. Real application. Direct practice on scenarios you're likely to face, with direct application into your team and business.

You'll walk away with:

• The ability to transform resistance, whether your own or your people's, into connection and collaboration using the Crisis Ready Formula (Regulate, Validate, Relate, Prove) as a repeatable structure.
• Create real safety for the people you lead across all four levels (physical, psychological, emotional, energetic), which is what actually lets people move through fear and act instead of freezing or fighting.
• See the underlying pattern inside chaos and choose a deliberate response, maximizing your leadership influence and success.

Session 3 — August 11 | AI & the New Crisis Landscape

AI is reshaping crisis communication in ways that are both a threat and a genuine opportunity... and most organizations are navigating it blind. We cover what AI is changing, the risks you need to get ahead of, and how to use it as a strategic advantage. If your crisis thinking doesn't account for where AI is taking us, this session alone is worth the price of the intensive.

You'll walk away with:

• An understanding of the newly emerging risks that AI and tech present, along with the mitigation strategies to protect your organization and those you serve.
• Insights and strategies on how to leverage AI and tech to serve you in high-stakes moments, amplifying your newfound skills in unprecedented ways.

THE DETAILS

Dates: August 4, 6, and 11 (August 13th added with the VIP Bonus package)

Time: 9:00 am – 12:00 pm eastern each day

Format: Live and virtual

Recordings: All sessions recorded — available for 1 month

Seating: Limited

VIP Bonus: Upgrade your experience to attend a bonus session on August 13th and receive access to the recordings for 6 months, instead of 1 month!

ABOUT MELISSA AGNES

Melissa Agnes, founder of Crisis Ready Institute, is one of the world's leading authorities on crisis communication and crisis leadership. For nearly two decades, she has worked with governments, global brands, healthcare organizations, and Fortune 500 companies to help them prepare for and navigate their most challenging moments. She is the author of Crisis Ready: Building an Invincible Brand in an Uncertain World and the creator of the Crisis Ready® methodology.

YOUR INVESTMENT

$750 per person

Nine hours of live training with Melissa Agnes. Three sessions. All recordings included.

FAQ

Do I need prior crisis communication training to attend? No. This intensive is designed for communicators and leaders at any level who want advanced, current thinking on crisis communication and leadership.

What if I can't attend a session live? All sessions are recorded and available to you for three months.

Why is seating limited? These are live, interactive sessions. Keeping the group small means you can engage, ask questions, and get real value, not just watch.